Kiki Maldonado working on a laptop
Tools + resources for brand designers

Being a brand designer is the best job in the world and nobody teaches you how to run it. Pricing, proposals, process, portfolios, the client who ghosts. Everything here exists to make the business side as good as the design side.

How can EyeSavvy help you?

Pick what you’re stuck on. You’ll get the one thing that fixes it.

Free masterclass · 1 hour

How I tripled my prices

The exact steps I took to stop being undervalued, book higher-paying clients and hit 10K months.

Template · $68

The Fortuna client proposal template

The 31-page proposal that booked my first $5,000 brand package. Your process, packages and pricing laid out so clients stop questioning your rate.

Blog post · free

My exact consultation call flow that books 50% of leads

The call cadence and the questions I use to guide a lead to the right package without feeling salesy.

Blog post · free

My complete brand design process, inquiry to final files

Every step, in order, so nothing falls through the cracks and every client gets the same polished experience.

Blog post · free

Creating a case-study-focused portfolio

Watch me rebuild a portfolio around results instead of pretty thumbnails, the version that attracts higher-budget clients.

Workbook · free · 28 pages

The Brand Workbook

The 8 characteristics every successful brand has, broken into a workbook you can run a client through.

Workbook · free · 16 pages

5 steps to a great original design

Get out of the funk with a repeatable process for original ideas, plus the story behind my viral brushstroke patterns.

Patreon · free tier available

Creative by DSGN

16+ behind-the-scenes episodes: real client projects, the numbers, the tools, and the mistakes.

Kiki Maldonado

Creative by DSGN

Want a full, behind-the-scenes look at what it’s really like to run a brand design studio? Creative by DSGN is my Patreon: real client projects start to finish, the pricing decisions, the tools, the mistakes.

New episodes drop regularly, with a free tier to start and a $5.99/mo membership for everything.

Start watching

Free masterclass

How I tripled my prices. One hour, the exact steps, no pitch.

Watch it free