My Exact Consultation Call Flow That Books 50% of Brand Leads
Consultation calls aren’t just about selling — they’re about building trust, understanding the client’s needs, and confidently guiding them toward the right brand package. Here’s my exact consultation call cadence and the strategies I use to book high-ticket clients.
BTS: How I Designed A Full Brand In 1 Day
Ever wonder what it really looks like to design a full brand in one day? Here’s a behind-the-scenes breakdown of how I designed an entire mini brand in 7 hours—what worked, what didn’t, and how creative direction made it all possible.
My Complete Brand Design Process: From Client Inquiry to Final Files
Want a brand design process that actually keeps projects smooth, organized, and stress-free? In this post, I’m breaking down my full step-by-step workflow—from client inquiry to final files—plus how I onboard clients, build strategy, and deliver polished brand systems like a pro.
BTS: Creating a Case Study-Focused Portfolio: Watch the Full Journey
Want your portfolio to look more professional without redesigning your whole website? Here’s how I transformed my GLO Science brand design page into a full case study—complete with strategy, challenges, mockups, motion, and storytelling that actually sells your work.
My Notion Client Dashboard & Web Design Process: A Full Walkthrough
I’m taking you behind the scenes as I transfer my client schedule from Asana to Notion and build a full client dashboard—complete with project phases, task templates, links, buttons, and more. If you want your client process to feel premium and organized, this is for you.
The Step-by-Step Process Behind My Viral Brushstroke Patterns
A behind-the-scenes look at how I turned messy brushstrokes into repeat patterns that still bring in traffic eight years later. I’m breaking down my full illustration process and sharing tips for designers looking to create their own patterns — even if they’re not illustrators.
My Brand Package Just Got Smarter (and More Expensive) (Copy)
Wondering if it's really possible to build an entire brand in just five days? Here's how I make it work for certain clients, what the process looks like, and why this fast-paced brand design package has become one of my favorite offers for early-stage businesses.
BTS: Designing a Complete Brand in One Week (ft. Mamas Who Lead)
Ever wondered what actually goes into a full brand guide? In this episode, I’m walking you through a real $7,500 Essentials Package I delivered, section by section. I explain how I structure each part, from brand strategy and logo usage to color systems and final file delivery. I also share where I see room for improvement, what I’d do differently next time, and how I use this document to build trust, show value, and justify pricing. If you’re offering brand design as a premium service or just curious how I present my work to clients, this one’s for you.
3 Time-Saving Methods to Export Your Client’s Logo Files on Autopilot
Exporting logo files manually is time-consuming, but what if you could automate the entire process? In this post, I’m sharing three powerful time-saving methods to export your client’s logo files on autopilot using Adobe Illustrator. Whether you’re a freelance designer or running an agency, these workflow hacks will save you hours on every project.
Balancing New Motherhood and Career: A Year-End Reflection & Portfolio Review
Balancing new motherhood with a creative career wasn’t easy—this past year was my hardest yet. From postpartum recovery to rebuilding my brand design business, I’m sharing the struggles, mindset shifts, and lessons learned. Plus, a year-end portfolio review featuring my top brand design projects and creative strategies.
My Top 5 InDesign Secrets That Went Viral
Tired of doing everything the hard way in InDesign? These five game-changing tricks will save you tons of time and frustration. Whether you’re working on brand design, package design, or creative presentations, these tips will help you level up your workflow.
Inside a Real Client Proposal: How I Edit and Present
Ever wondered what goes into creating a standout client proposal? In this blog, I’m sharing an inside look at my real client proposal process, from folder organization and custom quotes to professional layouts that win projects. Learn how to present your ideas effectively, impress clients, and take your brand design business to the next level. Let’s dive in!
Behind the Scenes: Designing the Hella Cocktail Margarita Cans
Take a behind-the-scenes look at the creative process behind designing the Hella Cocktail Margarita Cans. From navigating client challenges to crafting custom illustrations, discover how EyeSavvy Design brought this vibrant, flavor-forward brand to life. Whether you’re a design enthusiast or a business owner, this post is packed with insights and inspiration for creating standout packaging design.